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Score Big Savings on Super Bowl Party Staples

Boodle.com names five "must-have" food items for your game-day festivities.

SAN DIEGO (January 23, 2007) — As the second biggest day of food consumption approaches, leading grocery savings site Boodle™ (www.Boodle.com) estimates the average Super Bowl party costs approximately $300 for food alone.

To help consumers tackle a game day menu that won’t defeat their budget, Boodle names the top Super Bowl party essentials, each with valuable coupons found at Boodle.com. The consumer-friendly site also helps football fans prep for Super Bowl Sunday with party tips, snack ideas and recipes for game day favorites like Beer-Cheese Triangles and Football Brownies.

"Super Bowl Sunday is a day of indulgence but it doesn’t mean your pocketbook has to suffer," said Les Howe, president and CEO of Boodle. "Boodle.com helps to offset some of the expense of a Super Bowl party with savings on several game day staples."

What is a game day staple? Howe says that those planning a Super Bowl feast should serve foods that are easy to serve and can hold up for the duration of the game. He also recommends serving a range of foods to satisfy a variety of palettes.

Consumers can find coupons for all of these items at Boodle.com.

  1. Chips and dip: Approximately 11 million pounds of chips will be consumed on game day. * Set up bowls of chips accompanied by salsa, hummus and other dips.
  2. Popcorn: Nearly four million pounds of popcorn will be popped on Super Bowl Sunday.* Serve it plain, sprinkle with seasoning or coat with a mixture of melted butter and brown sugar for a tasty treat.
  3. Pizza rolls: Low fuss and no muss, pizza rolls provide guests with bite-sized and portable snacks for easy eating while watching the game.
  4. Chili: A hearty self-serve meal, chili can be prepared pre-game and kept warm in a crock pot throughout the game.
  5. Sweets: Cookies or brownies provide guests something sweet to balance the salty snacks.

Consumers can log on to Boodle.com for tips on what to serve for their game day feast such as menu items that don’t require a lot of prep work and allow guests to help themselves. In addition, Boodle.com includes ideas for halftime fun, tips for decorating, plans for party clean-up and more.

About Boodle™

Boodle.com™ (www.boodle.com) is a leading grocery savings site and distributor of online grocery coupons among 500 media and lifestyle sites. Boodle.com combines the local strength and trusted brands of its affiliated newspapers with nationally branded products, such as Betty Crocker®, Pillsbury®, and Cheerios®. Boodle.com is a division of Consumer Networks, LLC based in San Diego. Investors include Gannett Co. Inc., Tribune Co., and the Copley Press. The company also offers the BoodleIZER™ online coupon organizer and a local coupon program that enables partners to feature online coupons from area merchants.

*Snack Food Association figures.

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Media Contact Information
For all media inquiries and interview requests, please contact:
Sarah Peterson
651.646.8233
PR@boodle.com

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